OUR LEAD CONSULTANTS
Our team consists of multi industry talents with over 19 years of cumulative strategic marketing experience.
The firm employs a team of six full time qualified consultants from the Marketing profession and diversified educational backgrounds. If required, we also have strategic alliances with reliable freelance consultants of adhoc specialty for specific project requirements. We focus our services within the retail and business – to- business research, Marketing Consulting and Business Marketing Support.
MARTIN OWAKO – PROFESSIONAL PROFILE
Martin is an Economist as well as a marketer by profession. He is an Associate Member of The Chartered Institute of Marketing, (the world’s leading professional marketing body). Additionally, Martin holds an MBA in Business Management from the University of Nicosia ( UNIC ) in Cyprus and is currently a PhD candidate at UNICAF University .
Martin’s wealth of experience in sales and marketing cuts across all business sectors particularly services, automobiles, beverages, telecommunications, data and internet services, FMCGs, tourism and hotel management.
Martin is proud of 22 years working experience in dynamic sales and marketing function where he had opportunity to lead and facilitate Joint-Up Business Planning process (JUBP) at EABL Uganda. His significant talent was seen and demonstrated while in Sales Capability role at Diageo when he acted as a Lead Coach in Guinness Nigeria PLC and EABL Kenya. In 2013, he held a top marketing role as Sales & Marketing Manager at Devon Dalyn Ltd, a liquor producer in Uganda.
Martin and his partners have so far conducted several research projects in several sectors like telecoms, Agro-business, beverages, transport, schools, banking and postal services. The research findings were analyzed; business models designed; marketing strategies and tactics recommended for implementation.
TOM WABWIE – PROFFESSIONAL PROFILE
Tom Wabwire, a graduate of Chemical and Software application Engineering is sales professional with outstanding performance, covering an experience record of over 20 years in field sales management, having worked at various FMCG companies in Uganda, including EABL in the region. This exposure is now combined with laboratory workflow sales automation application specialization and training gained while in India in 2014 and 2015.
Tom supports the sales process automation projects in any stage by acting as a concept champion, supports the implementation of automation with customers throughout the sales territories in close cooperation with the application suppliers, consultants, the local client manager teams, Area Sales Managers and their distributors.
JARED N. MOKOBO – PROFESSIONAL PROFILE
Jared holds an MBA degree specializing in Strategic planning of Herriot Watt University, Scotland and a Post Graduate Diploma in Marketing from The Chartered Institute of Marketing, UK.
Jared has 15 years’ experience in Sales and marketing that spans across various industries – marketing services, tyres as well as media. Through the years, he gained experience in different positions and turned around the performance of the companies he worked for. Among others, he was the Sales Manager of Capital Radio – Uganda Ltd. for over 5 years, a period during which the company’s turnover and profitability grew significantly. Currently, he is the Country Sales Manager at Wanainchi Group (U) Ltd, East Africa’s fastest growing Satellite Pay TV Company.
Through the years, he has acquired experience in the following functional areas; Strategy planning; Market penetration; Retail Sales; Competitor/market analysis; Team Leadership and training; Sales Promotions/Merchandising and CRM.
Jared demonstrated abilities in managing business operations with focus on top line and bottom line performance and expertise in determining company’s mission and strategic direction as conveyed through policies and corporate objectives.
CHARLES .P. OKOTH – PROFESSIONAL PROFILE
Charles holds a degree in Business studies and marketing obtained from Makerere Business School (1995), and with degree in chartered marketing from Cyprus Institute of Marketing (2012).
Charles is a dedicated Sales and Marketing professional driven by the desire to grow and develop while delivering value for those he works for. His experience spans over 8 years at different roles working with Uganda Breweries Limited and stints at Serengeti Breweries- Tanzania (subsidiaries of Diageo PLC London) one of the biggest beverage producers and distributors in the world. His strength lies in working with people; helping those around him to get it right as a means of sustained collective productivity.
Charles has 12 years’ experience in Sales and marketing that cut across various levels. Through the years, he gained experience in different positions and turned around the performance of East African Breweries Limited (Uganda). Among others, he was the Sales Capability Development managerfor over 3 years; a period during which the company’s turnover and profitability grew significantly and as a mentor he takes all responsibility to see others’ ability to deliver good performance.Our team consists of multi industry talents with over 19 years of cumulative strategic marketing experience.
APOLLO WANGALWA – PROFESSIONAL PROFILE
Apollo Wangalwa is founding member and associate of the Chartered Management Institute United Kingdom. He holds a bachelor’s degree in marketing from the Cyprus Business School and training and management qualifications from the Uganda Management Institute. He also holds the Uganda Diploma in Business Studies majoring in accountancy from Makerere University Business School. He has training in sales, marketing, strategy, brands, human resources and projects.
Over his 23 years’ experience he has held accounting, sales, administrative, management positions in premier national assets like The Madhvani Group and Uganda Breweries Ltd and global icons like Pharmacia and Upjohn Inc. and Portugal Telecom trading as Directel Global.
He has worked with national brands like Madhvani Tea, Rwenzori Mineral Water, Yellow Pages and Bell Lager though regional brands like Pilsner Lager, Senator and Tusker , tropical labels like Metakelfin, to international labels like Mobil, Castrol, Rogaine, Unicap M, Dalacin C, Smirnoff , Johnnie Walker and Guinness.
He is an ardent talent development professional and consultant in sales, marketing, brands and strategy.
PAUL SSEWANKAMBO – SKILLS SUMMARY
Paul has acquired over 16 years of balanced experience in senior management. This is blended with a sales and marketing hands on wealth of experience and skill. 13 years of this in Fast Moving Consumer Goods (FMCGs) focusing majorly on beverages and two years in Tyre Automobile Industry. Two years handling various consultancy projects in telecom and insurance industry. Paul served in senior management positions as Country Manager, Commercial Manager and Regional Sales Manager. Paul worked with Sameer Africa Ltd-Yana/Firestone Tyres, Crown Beverages Ltd-Pepsi Uganda and Uganda Breweries Ltd (UBL) / East African Breweries Limited (EABL).
This enhanced both People performance management, brand building initiatives and customer care skills. Paul polished Training, mentoring, supervisory skills, eventually maturing in functional and leadership capabilities. Key successes involve nurturing and mentoring young graduates into a dynamic and professional sales force with High performance qualities. Excellent people management skills were exhibited when Paul controlled a team of staff in various departments at Sameer Africa Uganda among others, Area sales Managers, Trade development representatives, account managers and market developers in beverage companies as well as over 30 businesses for distributors and dealers.
Two Years of the 16 years’ experience was as Country Manager for Sameer Africa Uganda-Yana/Firestone Tires in charge of national strategy, business development as team leader.
Four years of the 16 year experience was as a Commercial Manager in charge of managing Distributor Finances, operations and consultancy advice to the company in relation to regional unit sales volume growth at EABL. Paul participated in establishment of the UBL distribution network and continuous redesigning of the same to match and exceed customer expectations. This grew national sales by 200% over that period.
For Four years Paul worked as Regional sales manager both at UBL and Pepsi overseeing strategic drive and brand building.
Six -6 years’ experience of the above was in direct distribution development and management having been in charge of setting, supervision and meeting company unit sales Volume targets through effective execution of Best Operating standards (BOP) set by Guinness Dublin. This was through effective distribution by training and motivating distributor staff, customer care and opening new markets as well as Enhancement of High Performance Coaching.
Over the years, Paul underwent focused skills development by Diageo capability Development institute, these include sales functional Skills like Sales Drivers, Insight generation, Commercial Planning, Managing relations, Trade strategy and Outlet Customer Segmentation.Developed in Diageo leadership skills and Capabilities as well like – Edge, People Performance, Ideas, Diageo Values, and Emotional Energy Acquired new strategic management skills in the dynamic process that over saw UBL change to become part of one EABL group in the Global change strategy ahead of 2011 Diageo Global Mission
One year`s Experience in Local Government Finance Management with Focus on Budget proposals and departmental Cost Centre (Vote) Control.
Priscilla Ruvuza Nkugwa
Priscilla is a holder of a Bachelor of Science in Marketing from Cyprus Institute of Marketing as well as a diploma in business studies.
Priscilla has a wealth of experience in the banking sector where she held various roles progressively from the position of the cashier, reconciler, retail transactions, finance and administration over the span of 30 years of her career.She has achieved various awards in areas of frustrating fraud, managing document handling projects, and ordering cheques on behalf of the bank.
During her rein in Barclays Bank, Priscilla mentored junior achievers who were successful in their respective careers. She is also talented in counselling families and women in the network forum.
Priscilla enjoys networking, counselling people in need especially providing carers with knowledge of how to provide palliative care for their patients; and providing for the needy as part of her charity programs.